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Coaching within a framework of creativity is to intentionally engage both right and left hemispheres of the brain to help clients push through life’s challenges most creatively and effectively.
Creativity, after all, requires both sides of the brain to be engaged (consciously or unconsciously) in order for human beings to CREATE. This is not limited to artistic endeavors, and in the case of a client, could be to create a solution to a problem, a plan for the future, or an action step in the right direction.
Like any other pattern of behavior, we typically “default” to our own individually dominant brain functions — even when problem-solving or decision-making. It may have worked before or it may be all we know. But this can result in a very narrow-minded view, limited risk capacity, and over or under imaginative thinking. The role of the Creativity Life Coach is to help clients stretch beyond those limited experiences in meaningful ways.
Creative thinking, problem-solving, perspectives, solutions, collaborations, partnerships, approaches, and opportunities are crucial in chaotic or stressful times.
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